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HTC Desire 728 Ultra Edition Dual-SIM 4G LTE

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  • HTC Desire 728 Ultra Edition - Black Gold
  • HTC Desire 728 Ultra Edition - Black Gold
  • HTC Desire 728 Ultra Edition - Black Gold
  • HTC Desire 728 Ultra Edition - Cappuccino Brown
  • HTC Desire 728 Ultra Edition - Cappuccino Brown
  • HTC Desire 728 Ultra Edition - Cappuccino Brown
₨. 33,500
  • :    Within 3 - 5 Business Days
  • :    All Island Delivery Available
  • :    Bank Transfer
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 Product Description

  • Octa core 1.5 GHz, MediaTek MT6753 Processor

  • 5.5 inches Display

  • 13 MP Primary Camera

  • 5 MP Front Camera

  • 2800 mAh Battery

  • 32 GB Internal Memory | 3 GB RAM

4G LTE capabilities

The innovation that will revolutionise the way you live, work and play. 4G LTE technology combined with the remarkable features of the HTC Desire 728 Ultra Edition gets you up to speed on everything you do. No buffering no lagging, whether you are downloading content from the Web, video chatting or playing your favourite games.


Introducing Android for work

HTC Desire 728 dual sim is the first HTC Desire phone to support Android for Work. Business data is kept in a dedicated Work Profile separate from personal apps and data. This ensures greater control over who gets to see what. HTC Desire 728 Ultra Edition also comes preloaded with popular office apps like Polaris Office, so you can be productive right away without needing to install additional apps.


13 MP main camera and 5 MP front camera

With the HTC Desire 728 Ultra Edition you get two ways to capture the moment in stunning clarity and colour. The main 13 MP camera with its high quality super wide 28 mm lens, and the 5 MP front camera with HTC Eye Experience that makes taking, editing and sharing selfies fun. Then get creative using the Photo Editor with features like Double Exposure, Face Fusion and more.


Personalised for you - Three ways to make it yours

HTC Sense Home is a behaviour-detecting home screen widget that automatically displays apps based on your location. Get work-related apps at the office, and fun games and apps at home. HTC BlinkFeed keeps you up to date with the latest entertainment and news, social posts, event notifications, mealtime recommendations and more. HTC Themes customises your phone your way. You can even turn a photo or selfie into an instant theme - matching the wallpaper, colour and fonts as you like.


Cinematic picture 13.97cm (5.5 inch) HD Display

Things simply look better on a 13.97cm (5.5 inch) screen. It's big enough for you to take in all the action and details of your favourite videos, movies, games and photos in stunning HD, and small enough to take anywhere.

HTC BoomSound & Dolby Audio Surround

The front facing amplified speakers of HTC BoomSound with Dolby Audio Surround recreate the effect of 5.1 surround sound and add new layers of immersion. Songs sound richer, movies become more epic and spoken words are crystal clear over speakers and headphones.

Intelligent design - Good everywhere

The HTC Desire 728 Ultra Edition looks as good at the office as it does out on the town. Its clean design is complemented by a comfortable to hold body that is both fingerprint and stain resistant. And big does not mean bulky. The big 13.97cm (5.5 inch) HD screen is a surprisingly skinny 7.8 mm thin.




Brand HTC
Model Desire 728 Ultra Edition
Operating System   Android v5.1 (Lollipop)
SIM Slot(s) Dual SIM, GSM+GSM
SIM Size SIM1: Nano
SIM2: Nano
Network 4G: Available
3G: Available, 2G: Available
Fingerprint Sensor   No
Quick Charging Yes



Dimensions   157.9 (H) x 77.8 (W) x 7.8 (T) mm
Weight 153 grams
Colours Black Gold | Cappuccino Brown



Screen Size 5.5 inches (13.97 cm)
Screen Resolution HD (720 x 1280 pixels)
Pixel Density 267 ppi
Display Type IPS LCD
Screen Protection No
Touch Screen Capacitive Touchscreen, Multi-touch
Screen to Body Ratio   67.73 %



Chipset MediaTek MT6753
Processor Octa core, 1.5 GHz, Cortex A53
Architecture   64 bit
Graphics Mali-T720 MP3



Internal Memory 32 GB
Expandable Memory   Up to 2 TB




Resolution 13 MP Primary Camera
Sensor Back-illuminated sensor (BSI)
Autofocus Yes
Aperture 2.2 F
Flash LED Flash
Image Resolution   4128 x 3096 Pixels
Settings Exposure compensation, ISO control
Shooting Modes Continuous Shooting, High Dynamic Range mode (HDR)
Camera Features Digital Zoom, Auto Flash, Face detection, Touch to focus
Video Recording 1920x1080 @ 30 fps


Resolution 5 MP Front Camera
Sensor BSI Sensor
Aperture 2.8 F
Flash No



Capacity 2800 mAh
Type Li-Polymer
User Replaceable   No
Quick Charging Fast


Network & Connectivity

SIM Size SIM1: Nano, SIM2: Nano
Network Support 4G, 3G, 2G
4G Bands:
TD-LTE 2600(band 38) / 2300(band 40) / 2500(band 41) / 1900(band 39) 
FD-LTE 2100(band 1) / 1800(band 3) / 2600(band 7) / 900(band 8) / 850(band 5) 
3G Bands:
UMTS 1900 / 2100 / 850 / 900 MHz

2G Bands:
GSM 1800 / 1900 / 850 / 900 MHz 

4G Speed:
50 Mbit/s ↑ 150 Mbit/s ↓ (LTE category 4)

3G Speed:
HSDPA 42.2 Mbit/s ↓, HSUPA 11.5 Mbit/s ↑


2G Bands:
GSM 1800 / 1900 / 850 / 900 MHz 
Wi-Fi Wi-Fi 802.11, b/g/n
Wi-Fi Features Mobile Hotspot
Bluetooth v4.1
GPS with A-GPS, Glonass
USB Connectivity   microUSB 2.0



FM Radio Yes
Loudspeaker   Yes
Audio Jack 3.5 mm


Special Features

Fingerprint Sensor   No
Other Sensors Light sensor, Proximity sensor, Accelerometer, Compass


HTC Desire 728 Ultra Edition Dual-SIM 4G LTE price in sri lanka

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Contact Details

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Email: info@jdlmobiles.com

Call: Product Sales Support - 077 3173283

Call: Delivery Inquiries - 077 8156368

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